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By
BrandGen Team
On May 25, 2023
A Deep Dive into Media Mix Models and Account-Based Marketing
There has been a recent rise of interest in two pivotal marketing methodologies: Media Mix Models and...
(2 min read)
Tags:
ABM, Marketers, B2B
By
BrandGen Team
On Jul 18, 2022
The Future of B2B Marketing: ABM & AI
Account-based marketing and artificial intelligence are two of the biggest trends in B2B marketing today. What's...
(4 min read)
Tags:
ABM, Marketers, B2B
By
BrandGen Team
On May 25, 2022
Best Online Communities for B2B Marketers
Nowadays, the role of a B2B marketer is constantly evolving and becoming more complex. With this constant change,...
(3 min read)
Tags:
Marketers, Online Community, B2B
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